Tag: time-value branding

Time-Value Branding

Since we are in an era of too many choices competing for too little time, this blog is inspired from a book I just finished: “The 24-hour Customer: New Rules for Winning in a Time-Starved, Always-Connected Economy.” By Adrian C. Ott Can anyone relate to this statement? “Today’s customers are overwhelmed, overworked, and overstressed, and…